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Weekly Update – 25th Nov – 1st December


Instagram now allows you to save public reels directly to your camera roll. The feature has been available in the US since June and is now available globally. Read more on The Verge.

Meta have confirmed their plans for 2024 Elections, stating that they will block new political ads during the final week of the US election campaign and will require advertisers globally to disclose when they use AI or digital methods to create or alter a political or social issue ad in certain cases. Read the full announcement on the Meta Newsroom.


Looking for inspiration for TikTok content? Check out Creative Cards, a new feature which helps you decide on creatives and start production.

Long form content is taking off on TikTok. The platform is reporting that users are spending over half of their time watching longer videos, and creators who post long form content can grow their following 5x faster than those only posting short form. Read more here.

TikTok is holding an Open House on 12th December to learn how to use their creative tools. Find out more and register for the event here.


Say goodbye to Google Meet’s Hand Raise function – the platform can now automatically detect whether you raise your hand in real life. The new feature is not turned on by default, visit the Google Blog to find out how to use it. 

Google has completed its November Core Update. If your SEO rankings have dipped, check out Google Search Central for tips to recover.


A new survey from PA Consulting reports that 3 out of 5 luxury shoppers are using Pinterest to find luxury brands. Read the full article here

On Your Radar

Tis’ the season to get social! Start launching your social media campaigns for the Christmas season and get planning for 2024. Check out Hootsuite’s report on 2024 Social Media Trends for inspiration.

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