Using Facebook Ad A/B Testing to Improve Results
Discover the benefits of A/B testing your Facebook Ads and how to conduct effective tests to drive better results.
Weekly Update – 10th – 16th May
New AI features, lawsuits and updated ad format placement options – find out the marketing news from this week in our latest blog.
Google Ads: Maximising ROI through Effective PPC
We explore strategies and techniques for optimising Google Ads campaigns to achieve a higher return on investment.
Weekly Update – 3rd – 9th May
New stickers, ad placement options and another Performance Max campaign type – find out the marketing news from this week in our latest blog.
The Role of Hashtags in Brand Building on Instagram
Explore the power of hashtags in increasing discoverability and engagement for your brand on Instagram.
Weekly Update – 19th April – 2nd May
Cookie deprecation delays, new ad formats and features and more announcements on AI – find out the marketing news from this week in our latest blog.
Exploring the Ethics of AI in Marketing: Balancing Personalisation with Privacy
We discuss the ethical considerations of using AI in marketing, including maintaining customer privacy while delivering personalised content and experiences.
Optimising SEO for Mobile-First Indexing
We discuss the shift towards mobile-first indexing and provide tips on how to optimise websites for mobile to improve SEO.
Weekly Update – 12th – 18th April
What’s New in the world of marketing? Find out the latest Marketing Updates from this week. From X, Meta, Google, TikTok and more.
Google Shopping vs. Amazon: Which One is Better?
Compare Google Shopping and Amazon’s marketplace, and discover which platform works best for you.